Project Overview
FluoroSeal, a global leader in industrial valve manufacturing, faced the challenge of showcasing their high-tech products, often installed in inaccessible locations, to a wider audience. They needed a way to effectively communicate the precision, reliability, and innovation behind their products without relying on traditional, real-life filming. They sought to create compelling visual content suitable for various platforms like LinkedIn, their website, and trade shows, while also attracting potential talent.
FluoroSeal
2025-05-07
DaVinci Resolve
1. THE HERO ENTERS THE SCENE
FluoroSeal, world leader in the design and manufacture of industrial valves with over 40 years' experience in critical sectors: oil, chemicals, pharmaceuticals, mining...
With an international presence, complete mastery of the manufacturing chain, and over 500 employees, FluoroSeal is a pioneer in industrial innovation.
2. THE PROBLEM
High-tech products. State-of-the-art manufacturing. But the major challenge is: how to show all this to the world?
FluoroSeal products are installed at critical sites... often inaccessible for filming. It’s impossible to show them in real-life situations, so we needed another way to show them off. How to convey FluoroSeal's level of precision and reliability without compromising authenticity?
3. THE ALLIED ENTERS THE SCENE
At Helpy Media, we don't just "shoot products". We tell a story. A story of innovation, know-how and excellence.
Our approach:
- Showcasing the people behind the machines
- Transforming industrial rigor into visual emotion
- Creating versatile content (institutional, HR, marketing, technical)
4. THE TWIST
Rather than producing simple institutional content, we created cinematic sequences in our studio. Content ready for : LinkedIn, website, industry show, recruitment, training.
5. THE MAGIC MOMENT
The result? A versatile, professional and coherent image bank, enabling FluoroSeal to present its products at their best, whether on the web, at trade shows or on social networks. We show, we feel, we understand.
Bonus: the video image bank can be reused for months in several departments.
6. THE TRANSFORMATION
FluoroSeal now has brand content to match its engineering quality. A visual showcase that speaks to customers and potential talent alike. And above all: a sustainable tool, ready to evolve with their needs.
7. A CALL TO ADVENTURE
Do you too have complex, innovative products to showcase? Your know-how deserves more than just a technical PDF. Let's write your next great visual story together. Contact Us!
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